ANDA RYZEBOL LANDSCAPE DESIGNER

Project type Branding

Tools used Photoshop, InDesign, Photography

Anda Ryzebol is a landscape designer that creates and carries out planting plans for residential properties in Toronto. Her branding needed updating, so a new logo was designed and a system of 5 leaves was created, which could then be applied to branding surfaces in a variety of interesting ways. The leaves used were from plants the client often used in her planting plans. This allowed for a hands-on, interactive design process, that involved selecting some leaves directly from chosen trees and scanning them. Lots of white space was incorporated into the design to communicate an airy, calming feeling (like sitting out in a backyard on a summer day).

UX/UI AND GRAPHIC DESIGN